Friday, May 8, 2020
Client Case Study Erika Dillon - When I Grow Up
Client Case Study Erika Dillon - When I Grow Up Um, do you know that Ive coached hundreds of women since I started offering dream career guidance in 2008? And that these women are freakin rock stars, leaving soul-sucking jobs and traveling the world and launching creative, grown-up businesses and simply doing work that fits their lifestyle goals? Well ya do now and youll hear their stories firsthand in my Client Case Studies series! Its time to profile the talented and amazeballs Erika Dillon today! Shes a side hustler with a killer hand-lettering biz (think: logo design, commissions, gorgeous products and more) whos making it happen while working the 9-5. She launched her biz through my 90 Day Business Launch program almost exactly a year ago (and not at all coincidentally, apps open today for that program for a limited time, ha!), and I have loved having a front row seat for her expansion and evolution! I just cant wait for you to meet her, too. Why did you decide to work with me, a creative business coach? Having worked with you for both the 90 Day Business Launch AND a round of Build Your Client Base, I knew I wanted to continue to get your eyes and insight on my business even more. Ive been able to continue to up-level my business (baby step by baby step) by working with you and didnt want to lose any of that momentum! What were you doing work-wise when we started working together and what are you doing now? I was working a day job and kinda sorta focusing on my side bizâ"lots of distractions and course-taking and research (oh, the research!) and thinking, well, once this one thing is done, THEN I can start thinking about the next thing. Since I started working with you, Im still at my day job but with a renewed commitment to my side business! My focus is back on how I can continue to evolve my business and I have so many awesome tools to help me get there because of working with you! What was your biggest takeaway from our work together? That progress is still progress even when its small steps forward. Having a side business Im committed to doesnt mean I have to quit my day job and go all in to show that Im making progress at my goals. Think of someone who is currently in the shoes you wore when we first started working together. What advice do you have for her? You can totally create a business on your terms without having to ditch everything else in your life (especially if youre in a day job!). You have to think a bit more creatively in terms of how to juggle it all but its totally possible. I always thought I had to be ALL IN when it came to my side businessâ"and I am all inâ"but in a way that works with my current lifestyle. Is there anything thats been a game-changer for you when it comes to your business that you can share? Wed love a good resource or a mindset/productivity tip! Breaking things down into smaller, attainable goals! I love using any of the worksheets we get in Build Your Client Base (like the Marketing Plan and Launch Plan worksheets). I can get overwhelmed when I have a big project Im working on. If I dont take the time to break it down into small, manageable chunks, I find myself zoning out on social media or looking at yet another course thats not even related to what Im trying to do. Taking the time to write down the project, deliverables, and timeline with mini check-points along the way has been a game-changer, for sure! Whats on the horizon for your business? Wed love to hear about any upcoming offerings or goals! My 2019 Motivate Your Ass Calendar is ready for pre-order! Its my favorite product to create every year as I choose my fave motivational/kick-in-the-ass quotes and hand-letter them. My goal is to get as many of these out into the world as I can this year! Click here to get one for you and your friends (these make seriously awesome holiday gifts!). Where can we find you and your work? erikadillon.com and IG @erika.dillon A (very!) limited number of spots are open for early 2019. Click here if the thought of launching your business this spring gets you nervous/excited my favorite!
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